Have you ever wondered why the results that land on the first page of Google do so? Why not the second-page results come first or the third-page results? The reason that stands behind this is Search Engine Optimization.
Google SEO policies have been strengthened significantly lately so that the users get the exact results they are looking for.
So, it is safe to say that it is not easy to be in the top SERPs of Google. You need to focus on various elements of your content to rank on the top. And as there are many like you who are competing for that top spot, you need to have tools that can help you achieve the best SEO.
If you have a WordPress website, here are some great SEO plugins for WordPress. Check them out!