Top 10 Hotel Review Sites to List Your Property
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What are the best hotel review sites to share opinions on hotels and gather feedback from your guests? Can they really make a difference for the reputation of your hospitality business? If you’ve ever asked one of these questions, you’re not alone. It is no secret that modern review sites for hotels shape the experiences of your guests even before they book a room at your hotel. That’s why it’s important to know more about such platforms, their benefits, and how they can influence your bookings. In today’s post, we’ll take a look at various hotel reviews sites to help you choose some of the most fitting for gathering feedback from your guests.
Before we begin, here are the top 3 solutions we’d like to point out that you may want to try out right away.
Name | Price | Best for |
---|---|---|
TripAdvisor | Free with variable booking fee and optional plans for business | Hotels in need of detailed guest feedback |
Booking.com | Free to list with commission fees (up to 25%) | Hotels looking for high global exposure and verified reviews |
Expedia | Free to list with additional fees of up to 30% per booking | Hotels that require international reach and appearance on bundled packages |
Top 10 Hotel Review Sites
Any popular hotel ratings website plays a core role in today’s hospitality industry. Such platforms connect travelers and accommodation service providers. By allowing your guests to share their experiences and point out areas for improvement, you can not only enhance your strong sides but also give your potential visitors useful insights and increase their trust. Positive reviews published on such platforms can boost your visibility and drive bookings, while reacting to criticism demonstrates your commitment to satisfying guests. Below, we have gathered some of the top hotel review platforms that you may want to use to improve your hotel’s image.
Google Travel
One of the first mentions on our list of hotel review sites is Google Travel. Being one of the most influential platforms for hotel reviews, it provides a seamless integration with Google Search & Google Maps, and other services that add to the website’s functionality. Reviews here are easy to leave and read. If you have a verified business profile for your hotel, it is also easy to publicly respond to any feedback you receive using the best hotel review website. This helps to build credibility by adding your vacation rentals to this platform and advertising your accommodation services with authentic guest opinions.
Pros:
- High visibility of accommodation listings;
- Valuable performance insights;
- Integration with core Google services;
- Connection with booking engines for easier reservations;
- Easy reputation management through feedback responses.
Cons:
- High competition;
- Optional fees for the “Book on Google” feature;
- Limited control over how reviews are shown;
- Frequent algorithm updates.
Name | Launched in | Price | Best for |
---|---|---|---|
Google Travel | 2019 | Free with optional fees | Hotels looking to increase their visibility online |
TripAdvisor
TripAdvisor is widely known as a popular platform to look for hotels, activities, trips, restaurants, and various places of interest. Being one of the oldest recognized review platforms, this one offers hotels access to a global audience. With an immense volume of user-generated content, from photos to videos and reviews, it can easily be called the leader when it comes to genuine hotel feedback. If you want to maintain a constant connection with your guests, adding your property or hotel and being active on TripAdvisor is highly recommended as it can boost your reputation in no time.
Pros:
- Detailed guest reviews;
- Ranking system;
- Great marketing opportunities through paid tools
- A wide range of media to support reviews.
Cons:
- Review authenticity concerns;
- Paid features for visibility;
- Public exposure to negative reviews.
Name | Launched in | Price | Best for |
---|---|---|---|
Tripadvisor | 2000 | Free with variable booking fee and optional plans for business | Hotels in need of detailed guest feedback |
Booking.com
Another widely known option for hotel review sites is Booking.com. It combines the convenience of online reservations with verified reviews. If your guests have actually stayed at your property after booking it using the platform, only then can they leave feedback. This adds a layer of trust for future travelers. Reviews highlight a variety of points, from facilities to the hotel’s location and cleanliness. These are often accompanied by numerical scores to show the varied levels of comfort throughout many hotels available on this hotel reviews website.
Pros:
- Review verification;
- Wide reach;
- Flexible review details;
- Marketing tools to support hotels.
Cons:
- High fees for hotel owners;
- Strict booking cancellation policies;
- Impact of negative reviews.
Name | Launched in | Price | Best for |
---|---|---|---|
Booking.com | 1996 | Free to list with commission fees (up to 25%) | Hotels looking for high global exposure and verified reviews |
Expedia
Expedia is a popular OTA and hotel reviews site that provides everything a traveler may need. It also includes a flexible review system that guides customers towards the best accommodation services. Similar to Booking.com, Expedia limits reviews to verified guests. As a result, this increases reliability and minimizes scams and fake submissions. Additionally, on Expedia, reviews are structured and cover key factors like amenities and service quality to provide more valuable information.
Pros:
- Global exposure;
- Bundled packages for travelers;
- Verified guest reviews;
- Brand network with multiple OTAs.
Cons:
- Pay-to-boost visibility;
- Limited control over the design and looks of listings;
- High commission fees;
- Heavy competition between hotels.
Name | Launched in | Price | Best for |
---|---|---|---|
Expedia | 1996 | Free to list with additional fees of up to 30% per booking | Hotels that require international reach and appearance on bundled packages |
Hotels.com
One of the well-known hotel review sites we recommend you use for your hospitality business is Hotels.com. It offers reliable booking functionality as well as a trusted review ecosystem. If your guests reserve hotel rooms through this platform, they can leave detailed feedback, which guarantees authenticity. Additionally, those site users who leave positive testimonials may receive free nights after multiple bookings on this hotel review website. As a result, this keeps travelers engaged and loyal.
Pros:
- User-friendly platform UI;
- Mobile-friendly design;
- Verified reviews;
- Loyalty program with rewards to attract regular guests.
Cons:
- High commission fee;
- Dependent mostly on loyal customers;
- Limited customization.
Name | Launched in | Price | Best for |
---|---|---|---|
Hotels.com | 1991 | Free to list with commission fees up to 25% per booking | Hotels offering their services to repeat travelers through loyalty programs |
Yelp
Known for restaurant and local business reviews, Yelp is a platform that also hosts feedback on various accommodation providers, such as boutique hotels, bed-and-breakfasts, and other small accommodations. As a popular review website in North America, it provides quality photos and detailed opinions that can be rated by other users. Since the platform heavily relies on the local community, positive ratings on Yelp can help independent properties. This makes it a favorable hotel rating website for nearly any small to medium hospitality establishment owner who want to have their business featured there for better discoverability.
Pros:
- Local community influence;
- Free basic listing;
- Honest and real reviews;
- Public hotel responses for better engagement.
Cons:
- Highly visible negative reviews;
- Limited integration with channel managers;
- Automatic moderation may flag real reviews as fake;
- Less global reach due ot popularity in North America.
Name | Launched in | Price | Best for |
---|---|---|---|
Yelp | 2004 | Free basic listing with additional paid advertising packages | Independent and boutique hotels |
Agoda
Next one of the best hotel review sites that has a strong local presence is Agoda. Especially popular in Asia, this platform provides affordable and competitive hotel rates as well as a trusted review system. Similar to other solutions mentioned, it connects reviews to confirmed hotel stays. Due to its focus on mobile device users, Agoda is also appealing to tech-savvy travelers. So if you are looking for the best way to get reviews from guests in Asia, creating and maintaining your hotel’s profile on this one of the hotel rating sites is the way to go.
Pros:
- Highly popular in Asia;
- Mobile-friendly design;
- Competitive pricing tools (discounts and special deals);
- Verified reviews.
Cons:
- Less reach outside Asia;
- Impact of negative reviews;
- High commission fees.
Name | Launched in | Price | Best for |
---|---|---|---|
Agoda | 2005 | Free with fees per booking (15-20%) | Hotels targeting Asian travelers |
Facebook Reviews
Widely known as a #1 social network, Facebook also offers space for submitting and responding to reviews. If you have an official page on this platform, you can easily collect guest opinions. These will be visible to anyone exploring your hotel’s brand. Due to guests and regular users browsing Facebook daily, having reviews visible on this platform can help you not only get instant feedback from your customers but also promote yourself on social media with built-in instruments for business.
Pros:
- Massive worldwide reach
- Credibility & trustworthiness boost;
- Best choice for hotels looking to improve their SMM;
- Connection with booking engines for easier reservations;
- Easy reputation management through feedback responses.
Cons:
- No stay verification;
- Limited analytics;
- Hard-to-manage negative feedback;
- Built for business in general, not specifically for hotels.
Name | Launched in | Price | Best for |
---|---|---|---|
Facebook Reviews | 2013 | Free | Hotels looking for social media exposure and access to Facebook’s marketing tools |
Orbitz
As one of the hotel review sites on our list, Orbitz provides an opportunity to access and showcase verified feedback about your services. Just like Yelp, this platform has a local presence in North America, and particularly the US. Thanks to its loyalty programs, many Orbitz users leave positive feedback and constructive criticism. Such opinions help hotels get a better and genuine picture of what to work on and which strong sides their accommodation services have.
Pros:
- Strong presence in the United States;
- Rewards program for regular guests;
- Bundled deals for increased bookings;
- Easy to use UI.
Cons:
- Low global reach;
- Limited hotel branding;
- High fees for hotel owners.
Name | Launched in | Price | Best for |
---|---|---|---|
Orbitz | 2001 | Free with commission fees up to 20% per booking | Hotels targeted at US travelers |
HolidayCheck
For those hoteliers aiming to promote their hospitality services in German-speaking countries, we’d advise taking a look at the HolidayCheck hotel review site. Specializing in reviews for hotels and resorts, this website emphasizes transparency and guest experiences. Needless to say, a high review score on HolidayCheck can significantly impact your bookings in the European hospitality market. That’s why using this platform for gathering feedback can be of great use to you as a hotel owner.
Pros:
- Wide reach in Germany, Austria, and Switzerland;
- Verified & detailed reviews;
- Premium marketing tools;
- High credibility and level of trust.
Cons:
- Limited global reach;
- Visible negative reviews and ratings;
- Paid features required for the best results;
- Fewer booking integrations.
Name | Launched in | Price | Best for |
---|---|---|---|
HolidayCheck | 1999 | Free basic listing with optional paid tools available | Hotels aimed at European & German-speaking travelers |
Show Reviews on Your Website with Hotel Booking Plugin
While all the abovementioned hotel review sites surely provide a great way to submit, manage, and showcase hotel reviews, you can positively influence your direct booking strategy when displaying reviews on your website. With a variety of modern WordPress themes and plugins for the hospitality industry, this task becomes even more accessible.
One of the solutions we recommend for not just managing reservations but also improving your hotel’s online reputation is Hotel Booking.
Developed by MotoPress, this solution offers a wide range of features, including real-time calendar and payment gateway integrations, as well as channel manager and dynamic pricing support.
However, it also offers multiple free and premium add-ons, one of which you can use to let your guests submit reviews to display them on accommodation pages later.
As a result, you get authentic opinions from hotel review websites with a customizable design. These can not just give useful feedback, but also provide promotion for your hotel and improve your SEO ranking.
Key features:
- Property search form;
- Hotel inventory management;
- Five-star review rating;
- Works with wordPress comment plugins;
- List and grid review layouts.
Name | Developer | Price | Installations |
---|---|---|---|
Hotel Booking | MotoPress | Free or from $139/year | 13,3k+ |
Conclusion
As you see, various hotel review sites can give different benefits to your hospitality business, depending on multiple factors. Whether you’re planning to drive more direct bookings or improve your online reputation and increase the trust level of your guests, you can rely on the abovementioned platforms. They provide valuable opportunities for hotels of all sizes. Here are some of the most common benefits they offer:
- Enhanced visibility: Platforms like Tripadvisor and Google hotel review site allow you to appear in search results and travel planning apps. This improves your hotel’s visibility for guests to discover your services faster.
- Better credibility through feedback: By using verified guest reviews, hotel owners can build trust and reassure travelers of the accommodation quality and extra services they provide.
- Reputation management: One more advantage of using popular review platforms is the way they can help you improve your reputation by providing timely responses to your guests’ feedback. Such an approach allows you to handle any criticism and avoid any negative experiences guests may have in the future with your hotel or its service directory..
- Increased bookings: With positive ratings and genuine testimonials on hotel review platforms, you can directly influence upcoming booking decisions and increase the loyalty of your customers. This is especially true if you show that you value not only positive feedback but suggestions for improvement of your hotel services.