How to Turn One-time Guests into Loyal Customers: WordPress for Hotels
Repeat guests for a hotel or vacation rental: a dream or reality? You definitely can bring people back, but it doesn’t bear much resemblance to the retail or restaurant business simply because your guests are not locals.
Let’s start with reasons why guests return (they do!) and then move on to the solutions that can help you improve the retention rate.
Why do people prefer to come back to the same place? The first reason is their initial motivation:
- work/business-related travelers who found the location and services affordable and suitable.
- recreational guests, e.g. families or couples that love to spend their vacation in the same location.
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