Frutta Verde – Grocery Shopping Template

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Frutta Verde is a dedicated WordPress grocery store website template for food stores, farmer’s markets, and fruit and vegetable shops that want to sell food to restaurants and customers online, optionally offering delivery and takeaway services. Frutta Verde is powered by WooCommerce - the most used WordPress eCommerce software for streamlined and safe shopping. Optimized for quick and easy checkout, this WordPress food delivery website template comes with clean design skins, powerful customization options, food pricing and assortment settings, in-built payment gateways and more tools to take care of all aspects of your store.

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Grocery Store Website Template

Frutta Verde: eCommerce-focused WordPress Grocery Store Website Template

Adaptable to your store needs, easy shopping for your customers.

  • Money-saving deal: Create a food online store independent from third-party websites and delivery apps.
  • The look and feel of an expert service: eCommerce-optimized frontpage, modern & fresh eco-design, safe online ordering.
  • Packed with the right WordPress plugins: WooCommerce, Getwid, One Click Demo Data.

For Grocery Stores and Fruit & Vegetable Markets

Frutta Verde is designed for greengrocers, organic food stores, small-scale butcher shops, farmer’s markets, caterers, and other types of food and householding stores.

Apart from creating a professional online presence, the theme will help you revitalize your business by offering the convenience of WordPress food delivery services to your customers.

Authentic WordPress Theme Built-in Gutenberg Block Editor

This grocery eCommerce theme is designed and developed for the new era of WordPress editing – it’s made in the native block editor from scratch.

With the Gutenberg-optimized theme at your disposal, your website will always keep abreast of the times in terms of easy customization and security, giving your grocery business room for scalability and smooth improvements.

Beautiful Galleries, Banners, Google Fonts, and More with Getwid

Reach the full Frutta Verde customization potential with Getwid – an extra library of 40+ unique blocks and design skins for the WordPress editor.

Getwid gives you access to predefined testimonial blocks, Google Fonts, all sorts of sliders and galleries, marketing buttons, promo banners, and a whole array of content modules you might need to make your website more attractive!

Website Color Schemes of Your Choice

Frutta Verde is by default crafted as a WordPress grocery store website template, with green and gray complementary colors in the spotlight.

But you are free to go with a different set of colors by changing accent colors throughout the website or customizing specific ones for chosen content blocks.

Real-life Instagram Feed Gallery

The Frutta Verde WordPress food delivery theme is super smooth at social integration! Social media links to your profiles, social icons you can implement anywhere, but that’s not the limit.

Thanks to the dedicated Getwid Instagram block, you can bring media content from your Instagram to the website – the gallery is updated automatically once you add new images!

Your Website Like a Demo Design, in a Click

Unlike many other WordPress eCommerce website templates, Frutta Verde is packed with a specialist plugin for importing demo data from the default design to your real site in clicks.

This will allow you to significantly speed up the customization process and website launch. Almost no figure-outing, just replace sample data with your custom content.

WooCommerce Food Ordering System for Your Grocery Store Website Template

Categorize products, keep track of orders, enable WordPress food delivery services, and more. WooCommerce allows you to set up a food delivery WordPress website that enables your customers to:

  • Browse your offerings from any device
  • Easily sort and filter items to find the needed product
  • Place online orders
  • Have food delivered to their doorstep!

Product Categorization, Sorting & Filtering

Online stores are all about clear categorization – Frutta Verde gives you the handiest way to organize products, show pricing, and improve the overall user experience with smart filters and the search bar.

Shoppers will be able to navigate through beautifully designed categories or buy individual items.

Grid & List Toggle for a Preferred Shop View

Allow your customers to arrange products in the way they like. By enabling the grid/list toggle, you allow shoppers to change the product items’ view with a click.

The Ajax-based Add to Cart behavior (adding products to cart without leaving a page) will also speed up the checkout process with the Frutta Verde online storefront template.

Built-in Payment Gateways for Online Orders

WooCommerce by default offers you a few payment gateways at no extra cost. PayPal, cash on delivery, direct bank transfer, and check payments are among them.

For more region-specific gateways, you can use a huge range of premium WooCommerce addons. If you are looking how to sell vegetables to restaurants, automated payments and delivery services will do the job.

Local Delivery, In-shop Pick-up or Remote Collection

WooCommerce allows you to choose the right delivery model for your store and create as many shipping zones as you want:

  • Shipping zones: deliver locally and abroad.
  • 3 shipping methods & rates built-in: flat rate, free shipping, local pick-up.
  • Free delivery for a specific order amount.

Incorporated Product Reviews

Whether you sell vegetables online, offer locally produced cheese, or craft household items, you can’t get by without reviews!

By allowing reviews with the WooCommerce food delivery WordPress theme, you can get feedback on your services and boost social proof and credibility.

Extendable with Local Payment Gateways, Scheduled Delivery, etc.

WooCommerce is the most powerful and feature-rich eCommerce software – and it’s super extendable!

Explore the whole ecosystem of WooCommerce addons and take your food delivery WordPress theme further with a third-party solution of your choice: more local payment gateways for selling vegetables online, scheduled delivery, multiple addresses, delivery availability, and more.

More Tools of the Frutta Verde WordPress Grocery Store Website Template:

  • 7 widget zones to put focus on any content you wish in the header and footer sections
  • 4 navigation menus
  • Social media integration
  • Handy search bar
  • Pre-made foods website templates designs
  • Clean blog layouts designed for the grocery store web template
  • Stunning visuals by Getwid blocks: list and answer product FAQs, post carousels, sliders, videos, timelines, Google Maps, and more
  • Pre-designed Contacts and About us pages
  • Ajax-based Add to Cart (products are added to cart without refreshing a page)
  • WooCommerce blocks for Gutenberg (handpicked products, best selling products, etc.)
  • Breadcrumbs for easier shop navigation
  • SEO-friendly markup
  • The Another Mailchimp Widget plugin for connecting Mailchimp email marketing automation services
  • Cross-browser compatible
  • Supermarket website template coded with WordPress standards
  • GDPR compliant
  • Priority support: ticket system and email.

Read the detailed guide on how to customize Frutta Verde to your needs.


Average rating: 5 out of 5 stars
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Remarkable template 5/ 5stars

Remarkable WooCommerce template.
I have used it on 4 sites.
Design is a matter of taste, I personally like this design very much.
The complete content is very easy to load on my page (One click import), I very easily place my content and description instead of the original.
The template comes with a lot of ready-made filters (widgets) that are very easy to customize.
MotoPress support is great.

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Release Notes

1.0.3 - Jan 17 2023

  • Improved compatibility with PHP 8.

1.0.2 - Sep 24 2021

  • Added the Getwid plugin to the theme package.
  • Added the Another MailChimp Widget plugin to the theme package.

1.0.1 - Mar 15 2021

  • Minor bugfixes & improvements.

1.0 - Jun 3 2020

  • Initial release